Diabetes Awareness Month–What Does It Mean to You?
November is right around the corner ( time is flying by far too fast this year), and if you’re a diabetic in the US, Canada, or the UK, that means it’s time for Diabetes Awareness Month.
A few points of reference: Until I began working for the JDCA, I had no concept of Diabetes Awareness Month. In nine years of living with diabetes, I had never even heard of it. Not once. In fact, I find it to be strange phenomenon–an event to inspire awareness of the disease and comradery with diabetics that almost entirely exists within the online space. By contrast, last month was Breast Cancer awareness, which brought people staked outside of our office in pink sweaters handing out pink ribbons for the majority of the month. In fact, I can’t think of a time I wasn’t “aware” of Breast Cancer thanks to these campaigns, but I’d bet that if you polled 100 people on the street, less than 10 would know about D-Awareness Month. It’s quaint. Subtle.
Or perhaps more accurately, ineffective.
You see, something I’ve been struggling with is that I cannot accurately describe what the purpose of the month is. Is it about raising awareness for this disease to the general public? If that’s the case, it’s failing miserably. Is it about bringing diabetics together? Possibly, though it seems strange that it would happen under the guise of “awareness”. Is it a movement? An affirmation of life as a diabetic? A push to create a better, simpler life for us all? Is it all of the above, or none of it?
I suppose I’m asking questions that I’m don’t particularly know how to answer, so I’ll put this to you guys: What does this month mean to you? How do you use it?